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Curtin University
Collaboration for Evidence, Research and Impact in Public Health

Travel Safe/Sex in Other Cities Campaign Cross-sectional Evaluation Research (2008-2010)

Investigators:

Chief Investigators

  • Dr Graham Brown (WACHPR, Curtin University)
  • Ms Gemma Crawford (WACHPR, Curtin University)

Funding

  • Sexual Health and Blood Borne Viruses Program, Department of Health Western Australia; Western Australian AIDS Council (WAAC) ($8,123)

Project Aims

  • To evaluate the Department of Health’s Going Overseas? Get it On to determine: if the current messages are appropriate and relevant to male travellers; to examine the need for new messages; and to market-test some alternative images.
  • To evaluate the Western Australian AIDS Council’s Sex in Other Cities campaign to determine: if the current messages are appropriate and relevant to male travellers; to examine the need for new messages; and to market-test some alternative images.

Project Overview

This evaluation research was carried out to evaluate the Department of Health’s Travel Safe Campaign and the Western Australian AIDS Council’s Sex in Other Cities campaign. The campaigns aimed to increase awareness of maintaining safe sexual practices when travelling or working overseas. Driven by the epidemiology, the collaborative research has initially focused on male travellers responses to the campaigns.

The research consisted of recruiting men at the Perth international airport departure lounge to participate in either a self completed questionnaire about travel related health issues and campaign recognition, or an informal interview providing feedback on current and future campaigns. Project findings are being used to develop appropriate and relevant resources for traveller’s departing to high HIV/STI prevalence countries.

Publications

  • Brown, G. & Joubert, N. (2009) Travel Safe Campaign Research and Evaluation 2008-2009. Western Australian Centre for Health Promotion Research, Perth, Western Australia.
  • Brown, G. & Joubert, N. (2009) Sex in Other Cities: HIV/AIDS Prevention Project 2008-09. Western Australian Centre for Health Promotion Research, Perth, Western Australia.